Archive for June, 2009

Wheelie good fun?

I’m slightly amused by the insurance company who insure my bike – is an email asking how good I think my wheelie skills are really a good idea?
insurancewheelie
Ok, granted it’s a game, but if I was them, I’m not sure this is the kind of thing I would want to promote?

Track adwords PPC ROI from a contact form using Google Analytics

Following on from my last post, here is the analytics tracking code in the onclick handler that will pull the text entered into the contact form and submit it to google analytics event tracking. This will label each action with the users email address (although you could use any part of the form as a unique identifier). The benefit of this is if you select the paid search segment, and can link these email addresses (or other information entered on the contact form) to converted sales from your sales information then you will know what kind of return you are getting on your pay per click spend, such as adwords.

Use this code on the form button:

onClick=“pageTracker._trackEvent(‘Form’, ‘Submit Contact’, document.Form1.txtEmail.value);

You need to replace ‘Form1′ with the name you have given your form, and then change ‘txtEmail’ for the name of the particular part of the form you want to pull the value from.