Month: October 2009

  • Putting customer data first…

    My next big project: Systematic communications strategy. We need to talk to all our customers at each stage of their relationship with us. We need to promote ourselves to different customer segments accordingly. We want to know how we are doing, what they think of us, so it must feed this information back to us…

  • Formula One

    It is astonishing how such a group of well meaning individuals can truly screw something up – I was looking forward to this as my family used to go to Donnington to watch the BTCC and MotoGP when I was younger (my father’s company sponsored a couple of different manufacturers which meant frequent corporate hospitality…

  • Ultimate Sausage Casserole

    Ingredients 8 Cumberland Sausages Onion (one large) Garlic (2 cloves) Peppers Mushrooms Butter beans (2x400g tins) Tinned Tomatoes (1 tin) Assorted herbs Chicken stock (300ml) The method: Grill the sausages and put to one side. Brown the onion with the garlic in a large casserole dish. When the onions are ready, throw in the tomatoes, chicken…