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	<title>Oliver Jobson &#187; Analytics</title>
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		<title>Recording visitor source / search term in web contact form</title>
		<link>http://www.oliverjobson.co.uk/web-development/cms/recording-visitor-source-search-term-in-web-contact-form/</link>
		<comments>http://www.oliverjobson.co.uk/web-development/cms/recording-visitor-source-search-term-in-web-contact-form/#comments</comments>
		<pubDate>Sun, 12 Jun 2011 12:34:58 +0000</pubDate>
		<dc:creator>oliver</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[CMS]]></category>
		<category><![CDATA[event tracking]]></category>
		<category><![CDATA[javascript]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[ROI]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[crm]]></category>
		<category><![CDATA[lead quality]]></category>
		<category><![CDATA[salesforce]]></category>

		<guid isPermaLink="false">http://www.oliverjobson.co.uk/?p=357</guid>
		<description><![CDATA[Ever wanted to know where your valuable website leads were coming from so you can identify your most profitable sources of web traffic and direct your online marketing spend accordingly? Well I just figured out how and I thought I&#8217;d be nice and share!! This is a guide for those of us who run a [...]]]></description>
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		</item>
		<item>
		<title>Inbound Leads: Troubleshooting bad performance</title>
		<link>http://www.oliverjobson.co.uk/web-development/analytics/inbound-leads-troubleshooting-bad-performance/</link>
		<comments>http://www.oliverjobson.co.uk/web-development/analytics/inbound-leads-troubleshooting-bad-performance/#comments</comments>
		<pubDate>Sun, 13 Jun 2010 07:23:49 +0000</pubDate>
		<dc:creator>oliver</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[ROI]]></category>

		<guid isPermaLink="false">http://www.oliverjobson.co.uk/?p=152</guid>
		<description><![CDATA[A great post here that reveals some interesting insight in to why a certian part of your online activity may not be generating the leads you expect or want. The contact forms I manage will be changing shortly!!]]></description>
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		</item>
		<item>
		<title>Putting customer data first&#8230;</title>
		<link>http://www.oliverjobson.co.uk/web-development/analytics/putting-customer-data-first/</link>
		<comments>http://www.oliverjobson.co.uk/web-development/analytics/putting-customer-data-first/#comments</comments>
		<pubDate>Fri, 30 Oct 2009 06:55:07 +0000</pubDate>
		<dc:creator>oliver</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Data Mining]]></category>

		<guid isPermaLink="false">http://www.oliverjobson.co.uk/?p=124</guid>
		<description><![CDATA[My next big project: Systematic communications strategy. We need to talk to all our customers at each stage of their relationship with us. We need to promote ourselves to different customer segments accordingly. We want to know how we are doing, what they think of us, so it must feed this information back to us [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>New Google Analytics</title>
		<link>http://www.oliverjobson.co.uk/web-development/analytics/new-google-analytics/</link>
		<comments>http://www.oliverjobson.co.uk/web-development/analytics/new-google-analytics/#comments</comments>
		<pubDate>Fri, 30 Oct 2009 06:45:49 +0000</pubDate>
		<dc:creator>oliver</dc:creator>
				<category><![CDATA[Analytics]]></category>

		<guid isPermaLink="false">http://www.oliverjobson.co.uk/?p=121</guid>
		<description><![CDATA[Well the beast is now live &#8211; much work has gone into refreshing our corporate website into something that is much more useable, accessible and modern with information that can be easily found and digested &#8211; take a look here. Much testing has been done &#8211; it works in all major browsers, with or without [...]]]></description>
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		<title>Yahoo Bombs..</title>
		<link>http://www.oliverjobson.co.uk/web-development/analytics/yahoo-bombs/</link>
		<comments>http://www.oliverjobson.co.uk/web-development/analytics/yahoo-bombs/#comments</comments>
		<pubDate>Fri, 24 Jul 2009 15:45:51 +0000</pubDate>
		<dc:creator>oliver</dc:creator>
				<category><![CDATA[Analytics]]></category>

		<guid isPermaLink="false">http://www.oliverjobson.co.uk/?p=105</guid>
		<description><![CDATA[Usually called a Google bomb, but Google are smart enough to weed these out. I&#8217;m not sure if Yahoo are just making a point, or, more likely are just too hapless to remove them from their SERP&#8217;s. A you can guess, I don&#8217;t much care for yahoo&#8230; Anyway, might as well give the miserable failiure a [...]]]></description>
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		<item>
		<title>Organic search rankings shown in Google Analytics</title>
		<link>http://www.oliverjobson.co.uk/marketing/advertising/seo/organic-search-rankings-shown-in-google-analytics/</link>
		<comments>http://www.oliverjobson.co.uk/marketing/advertising/seo/organic-search-rankings-shown-in-google-analytics/#comments</comments>
		<pubDate>Mon, 13 Jul 2009 08:10:09 +0000</pubDate>
		<dc:creator>oliver</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Page Rank]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.oliverjobson.co.uk/?p=95</guid>
		<description><![CDATA[Just found this brilliant postthat tells you how to extract your search ranking from the URL that visits your site from Google. If all goes well, I should then be able to know exactly where my search terms are showing up in Google &#8211; I will be keeping an eye on this new profile to [...]]]></description>
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		</item>
		<item>
		<title>Track adwords PPC ROI from a contact form using Google Analytics</title>
		<link>http://www.oliverjobson.co.uk/marketing/advertising/ppc/adwords/track-adwords-ppc-traffic-to-a-contact-form-using-google-analytics/</link>
		<comments>http://www.oliverjobson.co.uk/marketing/advertising/ppc/adwords/track-adwords-ppc-traffic-to-a-contact-form-using-google-analytics/#comments</comments>
		<pubDate>Mon, 15 Jun 2009 08:52:23 +0000</pubDate>
		<dc:creator>oliver</dc:creator>
				<category><![CDATA[adwords]]></category>
		<category><![CDATA[Analytics]]></category>

		<guid isPermaLink="false">http://www.oliverjobson.co.uk/?p=49</guid>
		<description><![CDATA[Following on from my last post, here is the analytics tracking code in the onclick handler that will pull the text entered into the contact form and submit it to google analytics event tracking. This will label each action with the users email address (although you could use any part of the form as a [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Google Analytics Event Tracking to measure PPC ROI from lead generation</title>
		<link>http://www.oliverjobson.co.uk/web-development/javascript/google-analytics-event-tracking-to-measure-ppc-roi-from-lead-generation/</link>
		<comments>http://www.oliverjobson.co.uk/web-development/javascript/google-analytics-event-tracking-to-measure-ppc-roi-from-lead-generation/#comments</comments>
		<pubDate>Tue, 31 Mar 2009 16:06:00 +0000</pubDate>
		<dc:creator>oliver</dc:creator>
				<category><![CDATA[event tracking]]></category>
		<category><![CDATA[javascript]]></category>
		<category><![CDATA[ROI]]></category>

		<guid isPermaLink="false">http://wordpress.oliverjobson.co.uk/?p=36</guid>
		<description><![CDATA[I wrote my first piece of javascript today! I have avoided getting in to this up till now as it has been easy enough to google something and C&#038;C! Event Tracking is still too new so in order to solve my problem I had to do some research. In the past, i have been used [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Web analytics</title>
		<link>http://www.oliverjobson.co.uk/web-development/analytics/web-analytics/</link>
		<comments>http://www.oliverjobson.co.uk/web-development/analytics/web-analytics/#comments</comments>
		<pubDate>Wed, 10 Oct 2007 09:43:00 +0000</pubDate>
		<dc:creator>oliver</dc:creator>
				<category><![CDATA[Analytics]]></category>

		<guid isPermaLink="false">http://wordpress.oliverjobson.co.uk/?p=27</guid>
		<description><![CDATA[A great post about analytics and how to solve some of the problems that come with it.]]></description>
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		</item>
		<item>
		<title>Google analytics: ROI</title>
		<link>http://www.oliverjobson.co.uk/web-development/analytics/google-analytics-roi/</link>
		<comments>http://www.oliverjobson.co.uk/web-development/analytics/google-analytics-roi/#comments</comments>
		<pubDate>Mon, 10 Sep 2007 13:19:00 +0000</pubDate>
		<dc:creator>oliver</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[ROI]]></category>

		<guid isPermaLink="false">http://wordpress.oliverjobson.co.uk/?p=25</guid>
		<description><![CDATA[A helpful little spreadsheet that can help figure out your ROI. Unofficial GA Blog]]></description>
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