Author: Oliver Jobson
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Email Marketing – Open Rates: subject line rules and content is key
I’ve been a/b testing a lot lately – I usually do this with most of my campaigns, using a sample group to test and then sending the best subject line to the rest of the list. Our email providers latest update claims to do this automatically (if you want) – but I’m not sure I…
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Alphabetical ordering of wordpress post
I found this post (http://perishablepress.com/press/2008/01/22/6-ways-to-customize-wordpress-post-order/) about how to get your wordpress posts sorted alphabetically and thought I would drop it here until I have time to get a fix on my recipe’s website [Edit: now amalgamated in to oliverjobson.co.uk] which I created to store some ideas for food and share them amongst friends and family…
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CSS Z-Index – Creating an adjustable background image for a page
I have been messing around with z-index recently for styling documents. I have been meaning to use it as a much more efficient way of creating cool backgrounds but it’s always been a bit of a mystery! It still seems a bit wierd – I don’t think it is supported very well in new browsers…
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WordPress code for highlighted category links
If you want to display a higlighted category to your visitors so that they know where they are in the site, use the following code, which checks to see if the page is of a certain name, category or if in the case that a single post is being displayed, it checks if one of…
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Round the Island ’09
Well it was another good race round the island this year – we didn’t do quite as well, but it was just as eventful! We started at 0750 on Saturday morning heading west from Cowes with very little wind and an easterly tide, but staying south and close in to the shore we managed to…
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WordPress
As part of learning how to use wordpress for work (we are switching all our sites to it) I have decided to port all my websites to the wordpress CMS in order to learn a bit more about it – so at the moment everything looks like a revised version of the old site, but as…
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Round The Island 2009
I am more than a little bit excited about this weekend – there are nearly 1800 boats signed up to take part and the weather isn’t looking too shabby either! Last year we came 5th out of a class of 60 boats which was a great result for my first time and I had only…
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Track adwords PPC ROI from a contact form using Google Analytics
Following on from my last post, here is the analytics tracking code in the onclick handler that will pull the text entered into the contact form and submit it to google analytics event tracking. This will label each action with the users email address (although you could use any part of the form as a…
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Technical & Service Information for Ford Cars
Online service and technical reference (Sorry – bit of a personal book mark this one!)